Our Team

Meet Our Experts

At Anthony Simcoe Consulting, our team is our greatest asset.

 

Led by Dr Anthony Simcoe, our coaches come from diverse backgrounds in construction, education, creative industries, and business.

 

This diversity fuels our innovative thinking and allows us to approach problems from multiple perspectives. Our team members are not just experienced facilitators; they are seasoned professionals who have worked on bid preparation and leadership development across the globe.

Dr Anthony Simcoe

Infrastructure Bid Coach | Training & Coaching Specialist | Doctor of Creative Industries | Communication, Interpersonal Intelligence & Organisational Storytelling Expert

Anthony is driven by a strong belief in the enormous value of continual learning and development for every single person in an organisation. With success defined as “evoking excellence in others,” he makes every interaction a meaningful, practical, and dynamic experience.

 

Anthony’s extensive global experience spans the highest levels of both private enterprise and government sectors, bringing enormous credibility to cultural change and leadership initiatives. He is a specialist in working with infrastructure businesses, having been the lead bid coach on numerous global infrastructure projects, securing billions of dollars in work for his clients. However, his expertise is not limited to this field; he has also successfully guided teams across various industries through interactive workshops and strategic initiatives.

 

Anthony holds a Doctor of Creative Industries, with research focusing on knowledge management, leadership, and organisational storytelling. Additionally, he has a background in the Arts, appearing in over twenty different Australian film and television productions, including his role as Steve “Ideas Man” Kerrigan in The Castle.

Justine Simcoe

Managing Director

Justine is dedicated to ensuring that clients have a positive experience with Anthony Simcoe Consulting, both for the quality learning programmes and the ease of delivery from a logistics viewpoint.  
 
As an owner of ASC,  Justine plays a crucial role in setting strategic priorities and driving the vision and direction of the business. With extensive General Management, Operations Management experience in different sectors, including Advertising Services, Media Representation and Training, Justine has a proven ability to add value and improve the way things run.  Her exceptional face-to-face skills and relationship-building capabilities reinforce our partnerships from the time a course is booked to the time of delivery.
 
Justine is a natural rapport builder and a proactive problem solver who inspire teams to work together to provide exceptional service and quality.  She has a solid track record of building and maintaining partnerships.  Justine is a dynamic and results-driven leader.

Andrew Elchah

Facilitator & Bid Coach

Andrew brings a wealth of experience working with executives and leaders across the mining, construction, and financial services sectors. He designs and delivers ASC programs, drawing on a strong foundation in teaching and leadership, including his tenure as Acting Head Teacher of Welfare with the NSW Department of Education and Training.

Known for his ability to build genuine rapport, Andrew is passionate about empowering individuals and fostering collaboration within teams. He ensures every workshop is not only impactful but tailored to meet client needs, creating engaging and dynamic experiences where participants feel both safe and challenged.
 
Andrew’s facilitation style is energetic and approachable, blending practical insights with an enjoyable, hands-on approach. His goal is to make every session memorable and meaningful—leaving participants equipped, inspired, and ready to apply what they’ve learned.

Steve Sancbergs

Facilitator & Bid Coach

Steve thrives in the collaborative world of big complex teams, where the kaleidoscope of personalities, experiences, and skills can be artfully united to undertake meaningful and high-quality work.

 

Throughout his career, Steve has exhibited a gift for swiftly building rapport, reading situations, and helping teams coalesce to solve problems. His multi-dimensional project experience spans the globe, the length of the supply chain, and the full spectrum of contract mechanisms. Steve is a civil engineer who has worked on projects like Heathrow Terminal 5 and the Canberra Light Rail (Stage 1) PPP.

 

At ASC, Steve engages with clients as a facilitator, bringing invaluable insight into project drivers, procurement, design, and delivery to maximise the potential of bidding teams.

Emma Palmer

Facilitator & Bid Coach

Emma is a highly successful lead bid coach and facilitator who has been working alongside Dr. Anthony Simcoe for over 15 years. Her passion for helping others discover techniques and strategies to improve their communication at work has made her an invaluable asset to the team.

 

Emma generates an energized and comfortable environment that allows her participants to relax and navigate through the learning in a supportive and fun way. Her expertise lies in creating dynamic, engaging, experiential activities for both individuals and teams. With a background in Creative Arts and Modern Languages from the University of Melbourne and a Bachelor of Dramatic Arts from NIDA, Emma has performed across the country in numerous theatrical productions.

 

She is also a hugely popular presenter and writer on “Play School,” further showcasing her versatile talents.

Sara O’Connor

Facilitator & Bid Coach

Sara is renowned for her global success as a bid coach. For over 15 years, she has partnered with Anthony, leveraging her strategic insights and expertise to secure significant contracts and partnerships worldwide.

 

At ASC, Sara brings a wealth of benefits through her proficiency in delivering engaging and impactful workshops. She excels in communicating technical solutions clearly and effectively, ensuring that all stakeholders understand the complexities of the projects. Sara’s deep understanding of different contracting environments allows her to tailor her approach to suit various markets and client needs.

 

Her career spans numerous countries, and her work has consistently delivered exceptional results for clients. Sara’s unparalleled skill in producing strategic insights, along with her ability to navigate and communicate within diverse contracting frameworks, underscores her reputation as a leading professional in the field. Her contributions ensure that clients’ bids stand out in competitive markets, and her strategic guidance consistently leads to successful outcomes.

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